01 MAY

2 Tips to Truly Upgrade Your SMS Marketing for Your Business

Besides focusing on your web design, you can optimize the power of traditional marketing efforts, such as SMS marketing campaigns directly to users mobile phones. Your internet and marketing design team can even help you in some aspects of the messages.

Have a team for SMS marketing

You are capable of fully leveraging the potential of your SMS text message marketing strategy.

But for that, you need a variety of skilled collaborators. Ideally, these are the people who should be involved in creating SMS campaigns.

A marketing expert, a location signage professional, a creative designer, a specialist in promotions, an expert in retail, a social media marketer and a financial analyst.

All of their functional areas need to be effectively coordinated. A timeline should also be strictly followed. Since SMS marketing is more and more immediate, the team needs to plan, strategize, execute and adapt regularly.

Incorporate call to action buttons

Call to action buttons are a great way to increase the engagement of your customers with your SMS marketing campaigns.

At the end of the day, you want your target to not only read your texts but to interact with them and act accordingly.

The team that takes care of your internet design can be of great help to guarantee that these buttons link to effectively designed pages. Here are some of the best tested and proven calls to action.

Click here

Sometimes, it’s not ideal to put all the information you want to convey in just one text. But the goal is for the reader to be curious about learning more. Add a “click here” button and link it to videos, social media pages, maps or, most commonly, your website.

Text to win marketing campaigns

Most customers would be more than willing to text you back if they were given the chance to win a gift or a discount.

Asking them to text increases their engagement efficiently. It also keeps reminding them that your business is worried about providing its audience with special opportunities. Text to win buttons can truly leverage your traffic, conversion and sales.

Buy now

Although it can seem quite aggressive, “buy now” buttons are perfect for customers who want to cut to the chase. After reading the info on your text, your target audience will be able to click and immediately access the sales page of your products or services.

If they feel like it adds value, the entire buying process will be finished in minutes or seconds.

Put our tips into practice and discover that SMS is still a powerful marketing force!

From Visually.

26 APR

The 3 Essential Steps to Get Started with SMS Marketing

You need to assure that your audience has an amazing user experience not only on your carefully designed website but also on other channels.

Here is how to get started with SMS marketing. Along with your internet design, it can build a lasting relationship with customers across all devices.

Collect mobile numbers

In order for customers to willingly give you their phone numbers, cultivating trust is extremely important. They are much more likely to value yourmessages if they know that they will get the chance to receive exclusive offers.

These are some of the guidelines that tend to work better. Send no more than two texts per month. Only make special offers available to people who have shared their number.

Use SMS marketing as a reminder ofupcoming services, discounts or events. And use it as the preferred method to give updates on orders and appointments.

Be aware of technical diligence

If a customer unsubscribes to your SMS campaigns, you need to have measures in place that remove them from your list immediately. Each text you send has to include an unsubscribe button.

Be clear when explaining to your audience that some fees may apply from receiving your messages. That may occur when a customer has a limited SMS plan.

Implement your strategy

After you collect phone numbers from your customers and assure that you are respecting every legal requirement, it’s time to set up your SMS marketing campaign.

In the beginning, it can be very beneficial to hire a marketing agency or a third-party provider to help you get your strategy running. They will know how to embed unsubscribe and call to action buttons, track return on investment and manage your contact database.

Now that you’ve read our tips, it’s time to get to work!

18 APR

4 Great and Free Tools to Create Tabs for Web Design

To get you started on building tabs for web design, we’ve listed a series of tab generating software tools that you are sure to love.

All of these tools are actually plugins. They are really easy to use, totally free and openly accessible. Your UI (user interface) design will be much simpler.

This software provides you with flexible, varied and intuitive ways of generating tabs. With them, you won’t have to code from scratch. Take a look at four great options.

Smart Tab

Smart Tab is a jQuery plugin that is extremely simple to use. This software is one of the ultimate choices when it comes to customized UI styles that match virtually any website.

Easy Tabs

Easy Tabs is another plugin built on jQuery. Just as the Smart Tab, it is very flexible and intuitive. It is meant to support any stylesheet or framework. But it requires a bit more of your involvement to perfect the styling.

Skeleton Tabs

If you have ever used the Skeleton framework and fell in love, you will be glad to know that you can use the Skeleton Tabs plugin to help you with your UI design.

These tabs are known for adopting a minimalist approach, making them blend nicely in practically any website. In terms of the functioning and the behaviour of the tabs, the tool is also among the ones with the least errors.

Tabbed Content

This tab generating plugin is available for both jQuery and Zepto. In terms of variety and customization, Tabbed Content is by far the best tool on the list. Don’t be fooled by the bland default style. As we’ve said, the plugin is a top ally for designers and developers.

Any of these four high-performing software options can make designing user interfaces much quicker and more efficient.